However logical we try to be, we all make choices based on emotion. After that, we look for the facts to back up our decision. It’s just how we’re wired.

Our process

People make purchase or donation decisions based on emotion: that’s why your campaign first needs to express the ‘why’, before giving facts to support the choice.

Most (though, not all) of our films have one primary character, because we know that stories focussed on one individual tend to be more engaging, more memorable, and more likely to inspire action.

About Us

StoryPartners have decades of experience in copywriting and film-making. We believe in the benefit of creating films under one roof. We believe great work happens when craftsmanship and technology collide.

Find out more

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